Bloom

The Verdict

this isn't a terrible deal if you want a fleeting glimpse of Do Son without dropping serious cash. If you're after nuanced, high-quality ingredients and serious longevity, stick with the original. But if you're on a tight budget and just want a pleasant, tuberose-leaning fragrance for everyday wear, "Bloom" could work. Just know what you're getting: a decent imitation, not the real thing. But for value hunters, this clone scratches the itch without breaking the bank.

How it Smells

Okay, this "Bloom" clone gets you into the ballpark of Diptyque's Do Son. It aims for that creamy, slightly green tuberose, and initially, it’s surprisingly decent. The orange blossom is present, although noticeably sharper and less refined than the original. The rose and iris are background players, adding a powdery touch. The heart tries to capture the signature tuberose, but it lacks the smooth, almost buttery quality of Do Son; there's a slightly synthetic edge here, a telltale sign of cheaper ingredients. The drydown leans heavily on a musky benzoin, which isn’t bad, but it deviates further from the clean, airy finish of the inspiration. I'd say it captures maybe 90% of Do Son's essence.

Projection Power

Don’t expect miracles. "Bloom" projects moderately for about an hour, then settles close to the skin. Longevity is average; I get about 4-5 hours. It's a skin scent by the end of its run. Reapplication is needed if you want to keep smelling it.