Fashionably London

To Buy or Not to Buy?

Fashionably London offers an affordable entry point for those curious about the Delina experience. It is not a perfect substitute, but a respectable approximation. However, for casual wear, or those on a budget, this Zara clone presents a worthwhile alternative. Buy it if you enjoy the general scent profile and are comfortable with reapplication.

First Impressions & Dry Down

Fashionably London opens with a tart rhubarb note, noticeably sharper than Delina's more nuanced blend. The lychee is present, contributing to the fruity sweetness, but it lacks the airy quality of the original. Bergamot adds a touch of brightness, quickly fading into the rose-peony heart. The Turkish rose is central, though a bit linear and without the depth found in Delina. Vanilla adds a creamy sweetness that smooths out some of the sharper edges. The base is a simple musk accord, supported by cashmeran and a whisper of vetiver. The dry down leans slightly powdery. Overall, it captures around 83% of Delina's DNA, but with a simpler construction and less refined ingredients.

How Long Does it Last?

Longevity is moderate. I get about 4-5 hours on skin, with projection that diminishes rapidly after the first hour. It projects within arm's length initially, settling into a skin scent fairly quickly. On fabric, it clings a bit longer, closer to 6 hours.