
Scentonym Analysis
Our objective metric for performance per dollar.
To Buy or Not to Buy?
Shanghai is a great option for those curious about the Bloom profile without the hefty price tag. It captures the essence: a fresh, white floral garden. However, be prepared for a shorter lifespan and a slightly less refined experience. If you want a casual, easy-going floral for everyday wear, this fits the bill. But if you're on a budget and crave that airy white floral, Shanghai is a decent alternative. It's the perfect scent for a carefree spirit, someone who embraces simplicity and finds beauty in the ephemeral.
How it Smells
Shanghai opens like a humid greenhouse – all jasmine and just-cut stems. It's a fairly accurate impression of Gucci Bloom, perhaps 82% there. The Zara version leans a touch greener, less creamy than the original. Tuberose unfolds as the heart develops, slightly synthetic, yet still pretty. It lacks the nuanced depth Bloom achieves, that almost mushroom-y richness. The Rangoon Creeper base is present, a powdery sweetness, but it fades faster than in the Gucci.
Projection Power
This is where the price difference really shows. Shanghai projects moderately for the first hour, creating a pleasant floral aura. Then, it quickly retreats to a skin scent. Longevity? Expect 3-4 hours max. It's a fleeting, ethereal experience. Reapplication is definitely required if you want to keep the vibe alive.
Performance Audit
Based on average wear time
Sillage & radius
Relative to market avg
Why we track this:
Price Arbitrage: Significant savings compared to the original Gucci pricing.
Community Verified: Cross-referenced against 497 enthusiast votes for accuracy.